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Blogging Sucks: Pass it on to BEssential Tucson Website Design

Heather Strong Brempell
Published on 27 December 2012

     Tucson-ghost-blogging-service - Photo by Imagery Majestic

     Ideas are great, but blogging sucks. So, pass it on to us.
Are you on track with your blogging Web strategy for 2013?

    

     You'd rather have a root canal than blog. You'd rather shave your head than blog. You'd rather shave your employee's head and give your business partner a root canal than blog. However, you know you MUST blog to help increase your overall SEO efforts for your business or organization. And yet, you still find yourself saying one of these reasons why you don't do it:
   

     "I don't have time!"
     "I'm not a writer!"
     "I don't know what to write about!"
     Or perhaps, "What's a blog?!"
    

     We get it. Ideas are great, but blogging sucks. So, pass it on to us here at BEssential Tucson Website Design. We'll write your monthly blog articles on your website for you about your industry with consistency and strategy. Then, we'll even share it with others on your Facebook timeline to help build your audience and increase your overall Web Presence Optimization (WPO).
    

     Website Magazine even insists that frequent, quality content will reign supreme in 2013, "...as the Web progresses and becomes more social Google and other search engines are finally able to completely disregard those cheap techniques in favor of a more human element that will determine how websites and pages rank in their search results. Humanized rankings are going to be far more prevalent over the next year, incorporating more quality content and social media data to deliver results in real-time (or closer to it, at least)..."
    

     With Your Essential Power Blogging Solution, you save time and headaches from writer's block, your company persona is in tact, you're pleasing Google, and most importantly... your clients/customers find your content valuable enough to do business with you.
    

     Relieved? We thought so. Make sure you're on track with your blogging Web strategy for 2013. Now, don't let us catch you with that razor or pair of pliers again!

    

    

     To learn more or find out how we can help you build-up your Web Presence Optimization, don't be shy--give us a ring. We love educating those who are curious. And we love serving those who are ready to be served. Find out one of the number one ways we start your WPO off right from the start before we even develop your website--with what's called a Keyword Analysis Report (KAR): (520) 270-7033.


Tucson Website Design & Web Hosting - BEssential, LLC. High expectations beyond web design.

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SEO is Not Dead. Meet Ancestor WPO.

Heather Strong Brempell
Published on 10 December 2012

     web-presence-optimization-wpo-tucson-web-design - Illustration by Danilo Rizzuti

     Are others talking about you and your business both on- and off
the Internet? How well do you fare with your own Web Presence
Optimization (WPO)?

    

     First of all, you may be saying to yourself, "I just barely started understanding what SEO is. What's this WPO you're talking about?"

     

     Exactly. Another new term. SEO is NOT dead. It's transforming--and rapidly. No longer is SEO the key buzzword to throw around. However, it's ancestor WPO, has long been around without recognition--until now. Welcome to "Web Presence Optimization," the Evolution of SEO, termed most consistently and appropriately by gShift Labs in Canada. This is based on their software that builds up your SEO, content marketing, and social media combined. We're not familiar with their software product per say, although the concept of WPO logically represents what's been happening--and it's been happening for quite a while now--especially in the realm of Tucson web design.

    

     WPO not only incorporates SEO, but blogging, social media, and online press releases as well. It's these main components, and them some, which encompasses your overall online presence. Let's go beyond the, "Can-I-be-found-on-the-Web? I-must-be-found-on-the-Web!" ordeal. What are they saying about you on the Web? Within online social networks, within face-to-face networking, etc. Now, they're talking! That's precisely what search engines like Google are looking for. Are people talking about you and your business? Who's talking about you and your business? What are they saying about you and your business? And it's all gotta be relevant content, purposeful to your industry.

    

     For example, what's truly invigorating is hearing first hand from people who are "following" us on Facebook. At this month's Local First Arizona independent small business owner mixer at Crizmac Marketplace, instead of everyone introducing themselves, each person was to introduce another in the room--to say something positive about them or their business. We appreciate Bob Sorock of Sunrise Financial Strategies, for his shout-out to us who complimented us about our great website work. Bob's been following our posts on Facebook when we showcase our recent Tucson web design projects we've crafted such as IdeaMagic visionary marketing, Natural Way Wellness Spa, Marylee Business Coach, and more. It's working. Web Presence Optimization is working! People in our local community are watching, engaging, and talking--both online and off. Thank you for your support, Bob!

    

     Now that you have an idea of what WPO is, how's that working out for you?

    


     To learn more or find out how we can help you build-up your Web Presence Optimization, don't be shy--give us a ring. We love educating those who are curious. And we love serving those who are ready to be served. Find out one of the number one ways we start your WPO off right from the start before we even develop your website--with what's called a Keyword Analysis Report (KAR): (520) 270-7033.


Tucson Website Design & Web Hosting - BEssential, LLC. High expectations beyond web design.

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Cows, Birthday Cake & the Business of Tucson Website Design

Heather Strong Brempell
Published on 10 September 2012

     As we're winding down the end of the summer, we're gearing up for the Fall season within the amazing world of websites and beyond. What have we been up to lately? Here's why we've been pleasantly surprised with much appreciation:

  • We've been active members of LOCAL FIRST ARIZONA on the Tucson Area Steering Committee and we're preparing to assist fellow business owners at the next New Member Orientation coming up September 18 at Goodman's Furniture right here in Tucson.
  • We're still going strong with facilitating the ARETÉ SMALL BUSINESS OWNER NETWORK (ASBON) monthly support meetings for local, independent Tucson entrepreneurs. We love celebrating each other's successes and learning from one another.
  • We're happy to announce we've partnered with the second largest domain service provider in the world, Tucows (as in "two cows"). So now, you can search for and buy all your domain names with us. Right here, right now: DOMAINS.BESSENTIAL.COM. Try it!
  • The month of August marks Eric's 36th birthday (our CEO) and September is just around the corner for Heather's 36th birthday (our President) as well. This HUSBAND & WIFE TEAM doesn't look a day over 25, right? Please feel free to humor them sometime.

    

     The next time you'll hear from us again shall be when we have our official Blog prepared and ready to go with some useful tips for all your website, SEO, web security, web hosting, domains, brand marketing and computer repair needs. Whew! Try saying all that in one breath three times fast!



Tucson Website Design & Web Hosting - BEssential, LLC. High expectations beyond web design.

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